Articles on Intent
Get the perspectives, data and evidence you need to make the move to intent-based ecommerce.
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Latest articles
Rethinking abandonment emails with intent
Colin Spooner
The illusion of affinity
Tom Bailey
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Predictions, not proxies: The data
Tom Bailey
How to get started with intent-based email capture
Charley Bader
Predictions, not proxies
Tom Bailey
Rethinking ecommerce email capture with intent
Colin Spooner
How to get started with intent-based discounting
Charley Bader
Rethinking ecommerce discounts with Intent
Colin Spooner
Data insights: Cart abandonment during checkout
Colin Spooner
The intent-based segmentation framework for ecommerce
David Mannheim
Traditional ecommerce segmentation needs a revamp
David Mannheim
The truth about CRO: Why metrics aren’t enough
David Mannheim
Data insights: Pop-ups, timing, and Intent
Colin Spooner
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