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Aurora Virtanen
Aurora Virtanen

Aurora Virtanen

How would you tweak this bio to add a bit of humour? Hi, I'm Aurora, part of Made With Intent's marketing team. You'll see me write about the eCommerce sector, and I'm also behind some of the social media, email, and events content you see from us. Outside the MWI world, I love baking and crafts, which means there's usually either flour or paint somewhere it shouldn't be.
The case for subtraction: how Cotswold Outdoor Group grew revenue by showing less
Intent-led solutions
The case for subtraction: how Cotswold Outdoor Group grew revenue by showing less
Aurora Virtanen
Aurora Virtanen
•
7 min
October 12, 2026

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